Saturday, February 28, 2004
Software Marketing Tips
Instead of an article this month we decided to provide some marketing tips!
1.) Anticipation - create anticipation for new products
2.) Naming contests
3.) Giveaways / specials / promos
4.) Radical advertising
5.) Co-partnering w/large sites
6.) Bundle w/magazines
7.) Register url of product name
8.) Use *free*
9.) Newsletters
10.) Complimentary product bundles and partnerships
11.) Bid on keywords
12.) Free copies for reviewers and journalists
13.) Buy now buttons (in software)
14.) International considerations
15.) Co-advertising / bartering
16.) Beta testing and promotion
1.) Anticipation - create anticipation for new products
2.) Naming contests
3.) Giveaways / specials / promos
4.) Radical advertising
5.) Co-partnering w/large sites
6.) Bundle w/magazines
7.) Register url of product name
8.) Use *free*
9.) Newsletters
10.) Complimentary product bundles and partnerships
11.) Bid on keywords
12.) Free copies for reviewers and journalists
13.) Buy now buttons (in software)
14.) International considerations
15.) Co-advertising / bartering
16.) Beta testing and promotion
Labels:
marketing
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